This Saturday from 10 a.m. to 5 p.m., Reverberation Vinyl, a record store located at 1302 N. Main St. in Bloomington, will host an exciting event in order to celebrate its reopening.
Reverberation Vinyl moved locations earlier this month in order to obtain a larger space that had a storefront facing the street. It is now located in the historic Nierstheimer’s Pharmacy building.
I visited the shop earlier this week to talk with owner John Anderson and to see the new space.
I walked in to find Anderson painting a sign to hang above his “New Arrivals” section. There were no indicators to suggest the shop was set up only a number of days ago. It was clean, bright and incredibly inviting.
The disassembly of the old shop into the new location on Main Street happened remarkably quickly. Loyal customers did not have to wait even a day for the store to reopen, as Anderson and friends worked overnight in order to ensure that they would not have to close their doors in order to move.
“We were able to paint the walls with the help of seven people, and move in overnight,” Anderson said. “I was very proud to be able to move without having to be closed for a period of time.”
Anderson is certainly a passionate man, and I was able to tell from sitting down with him that he has enjoyed every moment of owning his shop since it opened in March of 2011.
“The opportunity to open Reverberation Vinyl three years ago was a dream situation,” he said. “I worked for years in several other capacities, and I finally just refused to do anything else. It was great timing, too. It coincided well with the rekindling people have had with records.”
Anderson said that customers will absolutely be able to find “classic and indie rock albums,” which any vinyl lover knows are important staples in a record shop.
What makes Anderson’s store unique to this area, however, is his interest in music that is, in his words, “further afield.”
“Along with the more typical types of music, I bring in things like African field recordings, horror soundtracks and psychedelic rock from Sweden.
People have responded well to that and I have developed customers who are looking for these more unique types of music. I like to offer people a different choice. I am not the only one who has this music, but I am the only one in town who does.”
Reverberation Vinyl is certainly a location worth spending some time at this weekend, especially during its grand reopening event on Saturday.
According to Anderson, Nacho Mama’s Grilled Cheese Truck will be outside the store, and there will be DJs — who are also a group of Anderson’s loyal customers — stationed inside of the shop playing a sampling of the music for sale.
Reverberation Vinyl’s new location offers the same music and atmosphere that its old location did. Here, though, customers can enjoy these things in an area that is, according to Anderson, much more customer-friendly in terms of space.
At the reopening on Saturday, there will be plenty of room at the store to browse the music selection, listen to the DJs, or to merely spend time getting to know Anderson and the rest of a music community in Bloomington-Normal that likely shares many of your interests.