In the past week, Jewel-Osco announced it would be eliminating the 15 percent discount offered to ISU students.
Located at 2103 N. Veterans Parkway, 2203 E. Oakland Ave. and 901 S. Cottage Ave., Jewel-Osco grocery has recently decided to remove the student discount for shoppers in all store locations.
The information was made aware by a flyer placed outside the grocery store.
“After reviewing the program against how we’ve changed our strategy this year, we decided that it was in the best interest of all our shoppers, university students or not, to receive the same great prices that we’ve worked diligently to lower,” Allison Sperling, communications manager at Jewel-Osco, explained. “From thousands of reduced prices every day to great ad items, we want all Jewel-Osco shoppers to get our best price.”
Sperling said Jewel-Osco will evaluate future programs as it continues to refine its strategy, but at this time have decided to discontinue the previous discount.
When asked if the discount would be brought back, a specific answer was not given. In addition, a percentage lower than 15 for the student discount in the future was not confirmed.
“I apologize for any inconvenience that this may have caused,” Sperling said.
Store director of the Jewel-Osco on Veterans Parkway, James Jordan, was unavailable for comment.
“My first response is that it is just an absolutely ridiculous idea that seems to be totally fueled by greed,” Masha Bekker, junior biological science major, said.
“In general, I feel as though Jewel is not a significantly cheaper grocery store than any other in the area, and the fact that there was a student discount really helped out a lot of the clientele that Jewel has. A student discount is more than helpful for the students who don’t have steady incomes or a large budget,” she added.
Check with local grocery stores and businesses to see if a valid student ID can claim a discount with a purchase. Several locations in the Bloomington-Normal area supply student discount rates including Walmart’s 4 percent cash back and The Rock Restaurant’s 15 percent-off deal.
As for area grocery store student discounts, Kroger offers a 5 percent discount at specific locations.