Advertisement

Vidette captures 17 awards in annual statewide competition

The Vidette collected 17 different awards in the 2013 Illinois College Press Association contest.

Of the 17, The Vidette won five first-place awards in the competition among 35 different daily and weekly college newspapers in the state. The awards were announced Saturday at the annual ICPA conference at the Double Tree Hotel in Downtown Chicago. The contest, which drew more than 1,250 entries , was judged by professional newspaper editors in the state.

Vidette General Manager John Plevka said the awards are a testament to the creative work performed by the entire staff.

“The great thing about these awards is that they are across the board: Advertising, news, sports, features, photography, headline writing and design were all recognized,” Plevka said. “This is recognition that the entire staff can celebrate.”

Vidette Advertising Production Manager Brooks Bankord won two separate first-place awards, for Graphic Illustration and for Promotional Campaign. Other first-place winners were Sports Editor Tawni Ricketts and Ad Production Artists Ashley Donisch  and Tim Testroet.

The winning Graphic Illustration entry by Bankord was for the Sex in The Birdhouse supplement cover. Of the entry, the judge said: “Gorgeous – love the progression. Clearly reference without copying.”

Bankord’s promotional ad winner touted the newspaper’s smart phone application at the time of its launch.

The judge said: “The best of the many ads promoting new mobile editions. A nice play on the installation in progress and very good artwork throughout. This should have had students turning from page to page to see the final step. Very well done.”

Bankord also won third place in Promotional Campaign for an ad that promoted the newspapers print and digital services within the theme of the newspaper’s annual Rental Guide.

Ricketts’s won a first for Sports Page Design. The entry was a graphic preview of the Illinois State University post-season football game at Eastern Washington, which plays on a unique red, synthetic surface. Of the entry, the judge said: “How do you emphasize the biggest game of the year 2,000 miles away on fire red turf?  You nailed it. Excellent game pre-coverage in a presentation that emphasizes the setting. The more I study it, the more there is to like.”

Donisch’s first-place entry in the Advertising Campaign was a recurring ad for local bars. Of the entry, the judge said: “The best in a category full of great ads. These were probably posted in a lot of dorm rooms. The idea is clever, well-executed and visually appealing. Even the headline font is just right for the message.”

Testroet captured first place in the Full-Page Advertisement category with his design for The Edge apartment complex. The judge said:  “I don’t know what it is that kept my eye going back to this ad while judging. I think it was using the three primary colors as tints for the photos, and then having the cutouts of the apartment sizes. Excellent use of color, fonts and sizes! Love this ad! About the only criticism I could find was the order of the 2-bdrm, 3-bdrm, and 4-bdrm sizes near the bottom, but a very minor detail. Very nicely done!”

The Vidette had four second-place winners. Features Editor Julia Evelsizer won for Headline Writing; Photo Editor Brian Jarocki won for Sports Photo; Ad Production Artist Boston Fleener won for Advertisement, Less Than Full Page; and Ricketts won for Sports News Story.

Evelsizer’s headline was on a story about “drunkorexia.” It said: Glass half empty, stomach half full. (There were no judges comments on this category.)

Jarocki’s photo was of ISU player Jackie Carmichael celebrating a victory of rival Bradley. The judge said: “Fantastic reaction shot, with the photographer being in the right place at the right time – and having the ability to react quickly.”

Fleener’s ad was for Nate’s Diner. The judge said: “Another nicely done ad. I like what was attempted here, easy to read, an unusual shaped ad, but, what placed this second was it was just a tad bit difficult to spot on the page. Once I saw it, loved it. Great design and layout. Sometimes simplicity is the key to good advertising. Very well done!”

Ricketts’s winning story was about prevalent sports injuries, recovery and prevention. Ricketts designed the page and the sports staff contributed information for the presentation.  The judge said: “Good exploration of the various threats to athlete health throughout the college program. Use of mascot to identify areas of the body was nice, fun, and important use of color; graphics helped somewhat as well (and the color code did not go unnoticed).”

The Vidette won five third-place awards. Winners were Andy Avitt, Photo Essay; Grace Johnson, Editorial; Quinn Wermeling, Movie Review; Bankord, Promotional Advertisement; and staff for Classifieds section.

Avitt’s entry was an photo essay about the ISU Farm. About the entry, the judge said: “Great photos with nice cutlines that tell a complete story. I wish there had been more photos of actual people.”

Johnson’s editorial was about the university’s activation of ID scanners in all residence halls. The judge said: “A balanced look at a rather token approach to increasing campus security. While recognizing the action has some merit, the editorial offers ideas about more substantial measures.”

Wermeling’s review was about “Elysium.” (There were no judge comments.)

About The Vidette’s Classifieds section, the judge said: “I like the way each element on this page is constructed individually, it’s the placement of each that bother me. I would put your classifieds at the top, as they get lost with the other three elements on top of them. Next, I would put the horoscopes, then either the ad or story. Classifieds just get lost on the bottom. A differently designed page could have placed this entry in second, which speaks well for it!”

Finally, The Vidette was awarded three honorable mentions. Winners included News Editor Kellie Flaherty for Headline, Avitt for Multimedia Reporting, and staff for Sex in The Birdhouse.

Flaherty’s headline was on a story about students’ reactions to the renovated football stadium. It said: Students touch down on First Hancock experience. (There were no judge comments.)

The Vidette’s Sex in the Birdhouse section is the newspaper’s annual Valentine’s supplement. Of the section, the judge said: “In this contest there were a lot of sex issues. The information is pretty similar to others, as you would expect. What prevents this one from winning is the presentation. The cover illustration is terrific, but the rest of the section is missing that type of work.”

Avitt’s entry was a website photo gallery on videtteonline.com related to his photo essay on the ISU Farm. Of the entry, the judge said: “Nice packaging. … Would have been better if you showed me why this “university” farm differs from any other farm.”

Vidette Photo Editor Brian Jarocki won second place in the Sports Photo category of the ICPA contest.

Vidette Photo Editor Brian Jarocki won second place in the Sports Photo category of the ICPA contest.

Vidette Sports Editor Tawni Ricketts won first place in the Sports Page Design category of the ICPA contest.

Vidette Sports Editor Tawni Ricketts won first place in the Sports Page Design category of the ICPA contest.

Vidette Sports Editor Tawni Ricketts won second place for Sports News story in the ICPA contest.

Vidette Sports Editor Tawni Ricketts won second place for Sports News story in the ICPA contest.

Vidette features reporter Quinn Wermeling won third place in the Film Review category of the ICPA contest.

Vidette features reporter Quinn Wermeling won third place in the Film Review category of the ICPA contest.

Vidette Advertising Production Manager Brooks Bankord won first place in Promotional Ad Campaign category of the ICPA contest.

Vidette Advertising Production Manager Brooks Bankord won first place in Promotional Ad Campaign category of the ICPA contest.

Vidette Advertising Production Manager Brooks Bankord won third place in Promotional Ad Campaign category of the ICPA contest.

Vidette Advertising Production Manager Brooks Bankord won third place in Promotional Ad Campaign category of the ICPA contest.

Vidette photographer Andy Avitt won third place in the Photo Essay category in the ICPA contest.

Vidette photographer Andy Avitt won third place in the Photo Essay category in the ICPA contest.

Vidette photographer Andy Avitt won an honorable mention in the Multimedia Reporting category in the ICPA contest.

Vidette photographer Andy Avitt won an honorable mention in the Multimedia Reporting category in the ICPA contest.

Former Vidette Ad Production Artist Boston Fleener won second place in the Advertisement Less Than Full Page category of the ICPA contest.

Former Vidette Ad Production Artist Boston Fleener won second place in the Advertisement Less Than Full Page category of the ICPA contest.

Vidette News Editor Kellie Flaherty won an honorable mention in the Headline Writing category in the ICPA contest.

Vidette News Editor Kellie Flaherty won an honorable mention in the Headline Writing category in the ICPA contest.

Vidette Features Editor Julia Evelsizer won second place in the Headline Writing category of the ICPA contest.

Vidette Features Editor Julia Evelsizer won second place in the Headline Writing category of the ICPA contest.

Vidette Advertising Production Manager Brooks Bankord won first place in the Graphic Illustration category of the ICPA contest.

Vidette Advertising Production Manager Brooks Bankord won first place in the Graphic Illustration category of the ICPA contest.

Former Vidette Ad Production Artist Tim Testroet won first place in the Full Page Advertisement category in the ICPA contest.

Former Vidette Ad Production Artist Tim Testroet won first place in the Full Page Advertisement category in the ICPA contest.

Vidette Supplements Editor and columnist Grace Johnson won third place for Editorial writing in the ICPA contest.

Vidette Supplements Editor and columnist Grace Johnson won third place for Editorial writing in the ICPA contest.

The Vidette staff won third place for its Classifieds section in the ICPA Contest

The Vidette staff won third place for its Classifieds section in the ICPA Contest

Former Vidette Ad Production Artist Ashley Donisch won first place in the Advertising Campaign category of the ICPA contest.

Former Vidette Ad Production Artist Ashley Donisch won first place in the Advertising Campaign category of the ICPA contest.

Leave a Reply

Your email address will not be published. Required fields are marked *