As the race to Election Day grows closer, the race for Illinois governor is a bit different from the last.
As Gov. Pat Quinn and his competition Bruce Rauner head into the Nov. 4 election, it seems Rauner’s campaign is “marginally, but consistently ahead in the polls.” As a Republican, however, he’ll have to improve his performance to appeal to the heavily Democratic Cook County.
Meanwhile, Rauner has outspent what Bill Brady, a previous governor candidate, spent during his campaign four years ago. He is also less conservative on social issues, likely boosting his appeal among moderate suburban voters.
In a Crain’s Chicago Business interview, Gregg Durham, chief operating officer at Springfield-based polling firm We Ask America, said, “Our best guess is that this will be an extraordinarily close race that may not be decided on Election Day.”
As of Aug. 19, there are roughly 10,000 fewer registered voters in Chicago than during the 2010 election (a decline of less than 1 percent, according to the Chicago Board of Elections).
Most voters are organizing right now, but the biggest push comes in September. One of the biggest advantages that Quinn has: Rauner is essentially unknown.
It’s a hard and heavy race, with negative ad campaigns already sweeping Chicago television sets. As the race grows closer, the two candidates will campaign like war.